A growing population and prolonged urbanisation have brought about an ever-increasing need for more effective use of our land and resources. Political decisions and the market’s requirements continue to create a growing demand for transportation, food and housing that generate less negative impact on our planet than past, and even current, technologies allow.
In addition, demand for optimal quality, maximum productivity and efficiency in the manufacturing process is increasing. Customers demand minimum tolerance levels, a minimal amount of scrapping and the ability to quickly adjust processes based on changes in requirements or demand.
All of these sectors are, in one way or another, dependent on the use of measurement and visualisation technologies. Capturing, analysing, creating and managing information are of major strategic and financial significance to Hexagon’s customers worldwide.
Hexagon estimates the annual growth of its addressable market to be approximately 8 per cent over a business cycle. The estimates are Hexagon’s assessment, based on internal industry knowledge. Hexagon is a leading market player with approximately 20 per cent market share on average. However, Hexagon’s position in the market varies depending on niche technology and geography.
Competitive Landscape
The competitive landscape includes companies of varying size and with differing specialisations located across the globe. Some companies provide only hardware, others only software. Multinational companies compete with national companies that are sometimes market leaders within specific regions or niche technologies. The table below lists those companies that Hexagon, based on internal industry knowledge, considers to be the most important competitors within each of Hexagon’s three application areas; Geosystems, Metrology and Technology.
Geographical Distribution
Hexagon's geographic markets differ in many respects and are part of a fragmented sector.
Industry Distribution
Hexagon supplies thousands of customers across a large variety of industries. Our customers recognise the advantage of sourcing solutions from a single supplier who can meet their needs as demands change, business expands and activities grow more complex.
